STATISTICS AND DATA SCIENCE

Farcts  has the ability to blend quantitative and qualitative analyses, and engage in statistical analyses of any complexity. Our methodological background enables us not only to report numbers but also to understand what they mean in context. This includes interpreting statistical methods which are somewhat unique to market research. Our team is experienced in working with many analytical software programs, including

  • SPSS, SAS, STATA, and R for Statistical Analysis

For qualitative research, we prefer using the software package Nvivo. This allows us to analyze data that is in a form such as interviews, open-ended survey question results, or focus room transcripts. Most importantly, our analysts will use your data to generate practical insights for your firm.

FARCTS provides support in the following areas:

  • Statistical Analysis Plans
  • Study design, including sample size calculation
  • Data analysis and management
  • Report writing
  • Statistical advice
  • Short courses and seminars
  • Expert testimony
  • Research Planning
  • Design of Experiments and Survey Sampling
  • Statistical Modeling and Analysis
  • Analysis Results Interpretation
  • Advice on appropriate software for data analysis